This page is maintained by Pet Social to explain how we collect, use, and protect your personal information.
1. Information We Collect
- Account details: email address and display name.
- Profile information: home suburb and optional preferences.
- Pet data: names, descriptions, photos, and missing/found status.
- Community content: sightings, found reports, comments, and messages.
- Device and usage data: app interactions, UTM parameters, and ad analytics events.
2. How We Use Your Data
We use your data to operate the app, match lost and found pets, show community content, process in-app purchases, and improve the Pet Social experience.
3. Ad Analytics and UTM Tracking
When you visit Pet Social from an ad or shared link, we may capture UTM parameters (such as the ad variant and source) to understand which campaigns bring people to the app. These analytics events are stored anonymously where possible and help us measure installs and conversions. You can clear app storage or disable tracking in your device settings.
4. In-App Messaging Privacy
Messages between members are stored securely and are only visible to the participants in each conversation. We do not share your email address or exact home address with other users unless you choose to send it yourself through a message.
5. Data Sharing
We do not sell your personal information. We only share data with trusted service providers needed to run the app (such as cloud hosting and authentication services) and when required by law.
6. Data Retention
We keep your data for as long as your account is active or as needed to provide the service. You can request deletion of your account and associated data by contacting us.
7. Your Choices
You can update your profile, delete posts, and manage your account from the Profile screen. You may also control cookies and local storage through your browser or device settings.
8. Security
We use industry-standard security measures to protect your data, including encrypted connections and access controls. No system is completely secure, so please use strong passwords and report any concerns.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date.
10. Contact Us
For privacy questions or data requests, contact us through the app or at privacy@petsocial.app.
Last updated: 2026.